According to me RSS never died because RSS is the best way to read different and unique blogs in one place. Suppose, I want to read a blog related to PHP development. We can easily set a keyword on RSS feed and create a list of interesting blogs in one place and manage all blogs according to my query and easily remove after reading. So we can say that RSS is the simplest way to subscribe blogs and other content where you want to read all the output. With RSS you are in full control and knows what to read. This can not be done effectively with social networks.

On the other end, we can use RSS for Web promotion and brand promotion. Follow all steps given below:

1. Subscribed RSS feed related to your product or web services with attractive trending keywords as per your query and read carefully what strategy are doing for getting traffic on particular web and blog and apply the same.

2. Create your website or blog RSS feed and shoot your latest blog on all social network using IFTTT tools through RSS Feed in a single click this the best and effective way of promotion. I'm also using this.

RSS feeds are not dead and never will be. The only reason why RSS feeds may not be popular is because most non-technical people cannot embraced the language of RSS feeds, which is XML, but RSS feeds are very powerful, because they help distribute the content of any website or blog to an unlimited number of websites. There is nothing more powerful than that.

If you want to learn more about how do you use it for brand and web promotion read blog here - 10 Helpful Uses of RSS Feeds for Marketing
 

Thankyou Manoj, Ranjeet and Pankaj for answering the query.

Yes the point you stated I had now understood and agreed with you that RSS my be removed by some by some big organisation but it still have importance for brand promotion as Manoj and Ranjeet had clerified how we can use RSS for the promotion.

Inspite of the fact that big tech organizations like Google, Tw, Apple have removed their support for RSS, it doesn't mean that RSS will gonna die in the coming future. Infact, RSS will gonna stay in future with many tech & non-tech establishments which are serving users with superior quality informative content. As we can't deny the importance of RSS that allow you to gather newly released content only at one place from different sources.

It is absolutely not a waste of time and gives humongous benefits for brand and web promotion. Below are few tips:
 

1. Use RSS within your email newsletter and ask customers to subscribe your RSS Feed.
2. Use RSS in collaboration with other website owners and offer them your valuable content to them which will bring back you an extra exposure of your brand in front of their users.
3. Submit your RSS to various grooming RSS directories.
4. Use RSS on some automation tools like IFTTT to throw an auto post as an when your content is updated and enhance your social signals.

Hope all these steps are helpful. Looking for more tips and suggestions below. To share & learn more knowledge on Digital Marketing, connect me on Quora, Twitter and LinkedIn

RSS provides an easy access to the content of the website for which you are facinated. Some softwares like Feed Reader or News Aggregator grant to capture the feeds from numerous sites and frame-up them for you to read and use.

But the noticable point is, when some of the well known tech organizations remove their support for RSS, it sure could seem like death is undeniable. In 2013 Google pulled its Reader, support for RSS were stoped by Twitter in 2013, Apple also killed RSS out of OS X Mountain Lion in 2012, and Firefox RSS button dropped in 2011. That’s a lot of big names getting out of the RSS game.

RSS is not dead and it is not going to die soon. If you are a tech nerd then the RSS feed a very crucial tool in your armory.

What is RSS?

RSS uses a family of standard web feed formats to publish frequently updated information: blog entries, news headlines, audio, video. An RSS document (called "feed", "web feed", or "channel") includes full or summarized text, and metadata, like publishing date and author's name. Source: Wikipedia

All Acronym of RSS

• Really Simple Syndication
• Rich Site Summary (RSS 0.91)
• RDF Site Summary (RSS 0.9 and 1.0)
• Real-time Simple Syndication (RSS 2.0)

In simple user point of view deals with receiving live feeds directly to your computer screen. Benefits you can look from RSS feed:

Website Promotion:

Nowadays, various social websites, bookmarking sites and RSS directories where you can easily submit your web feed and generate a good amount of niche traffic to your site.

SEO Booster:

When you submit you RSS Feed to the website like social bookmarking, Communities and RSS directories it will automatically create some good backlinks to your website, which ultimately benefits your SERP rank at major search engines. Republishing Content: RSS allow us to easily collect that information from the different websites and present it on your site. Hope this will help. If you have any further queries. Feel free to ask me on Twitter or LinkedIn.